About Pilot Marketing
Pilot Marketing is a marketing, AI and web consultancy currently based on the sunny shores of the Gold Coast, Queensland. Paul Bacanu founded Pilot in Sydney in 2014 to help small and growing businesses market themselves with confidence. With the latest changes in technology we've launched new services with a special focus on AI, digital builds, search, the latest marketing technology, campaign automations and training.
Why "Pilot"
A good pilot does not just fly the plane. They plan the route, read the instruments and train the next crew. That is how we work. We plan with you, build and run what is needed, and teach your team to take the controls. Our rooftop scene, two young aviators spotting a plane overhead, has been part of the brand since 2014 and stands for that sense of possibility.
What makes us different
You work with the Pilot team
Every engagement is led by Paul Bacanu and delivered by the Pilot team, ready for projects of any size. You always know who is doing what.
Strategy and delivery together
Advice is grounded in what can actually be built, and builds are grounded in a real strategy. One partner, one plan.
No lock-in
Your accounts, code, data and content are yours. We document everything and train your team so you are never dependent on us.
Practical with AI
We use AI in our own delivery every day, so the advice we give on AI comes from real use, not theory.
What clients say
Teaching clients to run their own marketing has been part of Pilot since day one.
We are very happy with the results we obtained! We love our website and logo and they also helped us with the creation of our brand, business cards and social media pages, and at the end they even trained us how to manage everything ourselves!
Where we work
Based on the Gold Coast and working with clients across Australia and worldwide. Meetings are online by default, with in-person sessions in South East Queensland.
Our sister business
Channel Pilot helps technology companies build partner and reseller channels across ANZ, APAC and globally.
Meet the founder
Paul Bacanu, Founder and Managing DirectorLet's see if we are a good fit
A free 30-minute consultation is enough to know.